AI-Run D2C Commerce
Built and running for Moonglasses — moon-glasses.store ↗
Light-tint eyewear co-owned by Anun and DevShop, sold online with Pay With A Post™ built in.
This exact system can be licensed and running for your business, too — it’s the backbone of DevShop Retail OS, the plug-in commerce platform built from what runs here. Own the build, go fully managed, or start now and pay only once you’re earning — scope negotiable on a call.
Moonglasses runs on one stack from storefront to spend: catalog, checkout, shipping, WhatsApp, ads, and an AI content engine that replaces the studio shoot most small eyewear brands can’t afford.
Storefront & Photography
- A homepage “trending now” strip that refreshes daily from real traffic, not a manual edit.
- One photo of the product in, on-model shots and short video out — no studio booking, no model day rate.
- A UGC wall of real customer photos, submitted, moderated, and auto-tagged to the product.
Checkout & Recovery
- Guest checkout, UPI payments checked on the server, free shipping built into the price, and one clear discount per order.
- A two-stage, WhatsApp-first abandoned-cart sequence — a plain nudge, then a coupon — catches carts the moment someone starts typing and vanishes.
WhatsApp & Meta
- Order updates, OTPs and a shared WhatsApp inbox to reply from.
- Meta pixel with a server-side mirror so a sale is counted once, not twice; ad briefs draft themselves off real sales signals, paused for a human yes before any spend goes out.
Numbers, Honestly
- Day-by-day ad spend versus revenue, a real monthly profit & loss from actual orders and refunds, and a daily digest — always current, never a spreadsheet someone forgot to update.
The part that doesn’t show up in a demo is the one that matters most for a brand this size: nobody had to hire a photographer, a media buyer, or a second person to answer WhatsApp. The system does the volume; a founder still decides what ships.